Fashion dos and don’ts

Feature writer Louisa shares her fashion ‘dos and don’ts’ to help us all achieve effortless style.


Wear something simply because it is in fashion. Certain trends look great on some people and not others, for a number of reasons. Wearing this season’s latest trend does not automatically make you look fashionable!


Dress for your body shape. Highlight the areas you like and want to show off and disguise the areas that make you feel self-conscious. Wearing baggy clothes tend to make you look bigger. Tailored clothing helps to create a nice silhouette. Gok’s Body Shape Masterclass provides great tips on how to balance out your figure.


Wear one brand from head to toe. This screams ‘fashion victim’ and shows a lack of imagination. Stores lay out their shop floors in a way that pieces items together to create a number outfits, which makes shopping easier and encourages the consumer to make impulse buys. This means that there is a higher chance of seeing other people wearing outfits identical to yours. Not cool on the red carpet or your local supermarket!


Know your style. Work out what style reflects you as a person. This makes shopping for pieces to add to your wardrobe, much easier. If you are a person who likes to keep things casual then throwing on a leather jacket with an evening outfit keeps you in your comfort zone without looking out of place. Or if you like to look dressed up day and night then maybe keep your makeup toned down for daytime or try wearing a smart ballet pump or wedge heel and save the glam lipstick and sky scraper stilettos for the evening.


Get stuck in a style rut. Throw caution to the wind and take a chance! Once in a while try a new shape, design or style that you wouldn’t normally go for, as long as it works for your body shape and lifestyle. There is a big difference between wearing something that isn’t your usual style and wearing something that makes you feel uncomfortable. Be adventurous and try something new.

The key to looking fashionable is to look effortless. If an outfit looks forced then it creates an impression of trying too hard and this where it all goes wrong. Let your clothes say who you are and make you look good whilst doing it.

Photography: henryjose @Flickr

+Louisa Bell

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